Brawl Stars Reaches New Heights

Mobile gaming trends shift fast, with games quickly rising and falling in popularity. Around two years ago, Brawl Stars was losing its fanbase. Players were leaving, and it seemed that it would be perpetually stuck in the shadow of other Supercell games like Clash Royale and Clash of Clans. But today, it sits at the center of the Supercell portfolio, averaging a record number of users that is growing daily. This was largely due to changes to the Clash Royale progression system that frustrated many players, and from there, the shift was fast — thousands of players moved back to Brawl Stars, facilitating its rise.

Brawl Stars was prepared for the influx, as Supercell had been quietly reforming the in-game systems. They changed the trophy system and altered the content schedule at a pace that helped both the casual and competitive players. The data reflects this turnaround. After a rough year in 2023, revenue quietly climbed through 2024 and 2025, before spiking to a new peak of active players and revenue in January of this year, showing that the game was back.

This resurgence was compounded by the new season, which brought sweeping changes to matchmaking and released the one-hundredth brawler, Sirius. Reaching the milestone of 100 brawlers brought more players, both old and new, back to the game. Brawl Stars did not make massive steps to make its way back into the spotlight. Instead of making dramatic changes, the game slowly reformed its systems while waiting for the right moment to surge back. The question now is whether it can carry this momentum or if it is just a temporary trend that will die down.